Google+ the social network offering from Google is now officially split into Photos and Streams.
Bradley Horowitz, one of Google’s earliest employees is heading the Photos and Streams segment of the now split Google’s social network. The name – Google+, however has not been dumped yet and the company has no plans to replace it either.
Here is how Bradley Horowitz, made the split official in a Google+ post
Just wanted to confirm that the rumors are true — I’m excited to be running Google’s Photos and Streams products! It’s important to me that these changes are properly understood to be positive improvements to both our products and how they reach users.
It has been three and a half years since Google+ was introduced but it has remained an abandoned place with Facebook and Twitter engaging users. With the new plan, it seems that Google is on its way to create an all around social experience for internet users and be a good competitor for Facebook.
Meanwhile, hangouts – the messaging service of Google is going to stay. The internet giant is going to work on making it better. This was confirmed by the Senior Vice President, Sundar Pichai in his conversation with Forbes.
It seems that Google has realized that a social network is not a package of links, texts, photos, streams and messages. It is just each of them standing separate while being together. The success of Whatsapp (messaging), Instagram (photos), Tumblr (photos) and many other photo sharing and messaging services in a world addicted to Facebook and Twitter has got Google thinking and coming out with its Plan-B.
We will now have a totally different social network offering from Google. There would be complete paradigm shift to focus on each core element of a social networking website.
And finally, we are here fingers crossed – hope Google makes no mistakes in its new offering!