The Internet Giant Google, at its Project Ara Developers Conference 2015, announced that it will launch its modular smart phone, known as Project Ara,with a limited market pilot in Puerto Rico later this year. For those who have been living under a rock for the past year, Project Ara has been Google's baby for quite sometime now. When Google first announced Project Ara, people dismissed it as a device for sci-fi movies. It was like Google was trying to tame the fabled unicorn. After a series of hits and misses, seems like Google has finally tamed the unicorn. In Google's own words: [quote_box_center author=""]The smart phone is one of the most empowering and intimate objects in our lives. Yet most of us have little say in how the device is made, what it does, and how it looks. And 5 billion of us don't have one. What if you could make thoughtful choices about exactly what your phone does, and use it as a creative canvas to tell your own story? [/quote_box_center] Before you reach out for your wallets, Project Ara is not yet official for markets. There is no official release date set either. Project Ara is divided in multiple phases and it is currently in phase 2, or what Google likes to call as "Spiral 2". The next version of the prototype 'Spiral 3' expected later this year, will have 4G LTE functionality and will be equipped with improved antennas. 'Spiral 2' features a 5 MP camera, NVIDIA Tegra K1processors and Marvell PXA1928 under the hood and 720 x 1280 pixels resolution display. Connectivity options on the device include: Wi-Fi, Bluetooth and 3G. There are three distinct layers for each Ara devices (the endo, modules and external shells) that can be tweaked and customized the way user likes. By using the Configurator app, people will be able to sift through the Marketplace for new modules and save really neat ones on their so-called Stashes. From there, they can be laid out onto an existing Ara endoskeleton to see how they all fit together, while developer tools like the Shell Maker API make features like applying photos to your module shells a distinct possibility. The modules also have user-replaceable covers or “shells,” which provide a creative canvas for users to make their phone look exactly as they wish. Google still needs to figure out that how much all of this module will cost, and whether buyer will grok the idea of purchasing a bunch of small parts, so that they can dramatically change the way their phone operates. The basic building costs and engineering costs point out to a $50-$100 for an entry-level Ara device.